Privacy Policy
What data we process, why, how long we keep it, whom we share it with and how to exercise your rights.
This policy explains what personal data we process at Polimake, what for, on what legal basis, for how long and with whom we share it, in accordance with the General Data Protection Regulation (GDPR, Regulation (EU) 2016/679) and Spanish Organic Law 3/2018 (LOPDGDD). The basics are at the top; the details follow.
Basic information
| Heading | Information |
|---|---|
| Controller | NEBULAR MEDIA SLU (Polimake) · Tax ID B56931686 · Calle Platería 6, Piso 2B, 30004 Murcia, Spain · dpo@polimake.com |
| Purpose | To provide the Polimake services and support you; to charge and invoice paid plans; to protect the service; to tell you about what's new if you let us; to measure the website if you accept; to measure our ad campaigns; and to manage professional contacts at companies in the creative sector. |
| Legal basis | The contract you accept when you create your account, our legal obligations, our legitimate interest and your consent, depending on the purpose. |
| Recipients | The providers that help us deliver the service, some outside the EU with appropriate safeguards; the social networks you decide to publish to; and ad networks, to measure our campaigns. We do not sell your data. |
| Rights | Access, rectify, erase, object, restrict, port and withdraw your consent, by writing to dpo@polimake.com. You can complain to the Spanish Data Protection Agency (AEPD). |
| Source | From you; from Google when you sign in with your Google account; and, for professional contacts, from publicly available sources (section 7). |
1. Controller
NEBULAR MEDIA SLU (owner of the Polimake brand) Tax ID B56931686 · Calle Platería 6, Piso 2B, 30004 Murcia, Spain Data protection contact: dpo@polimake.com
2. When we are controller and when we are processor
- We are the controller of the data we process for our own purposes: your account, billing, security, support, communicating with you, measuring the website and ads, and our professional contacts. This policy covers that data.
- We are a processor of the personal data you upload about other people: your clients, the people who appear in your images and videos, or your team members. In that case you decide, as controller, and we process it only to provide the service to you, under the Data Processing Agreement, which forms part of the Terms of service.
3. What we use your data for, on what basis and for how long
| Purpose | Data | Legal basis | Retention |
|---|---|---|---|
| Your account and the services: the cloud, the synced desktop app, Studio, the design agent and the assistant connector | Name, email, Google identifier, your content, your projects, settings, permissions and the connections you authorize | Performance of the contract (art. 6.1.b GDPR) | While you have the account. When you leave, you have at least 30 days to download your content; then we delete it, and within 90 days of closure at most it no longer remains in any system or backup |
| Charging and invoicing paid plans | Tax details, plan, amounts, invoices; card details are processed by Stripe and never reach us | Contract and legal obligation (art. 6.1.b and c) | Invoices and accounting records, 6 years (Spanish Commercial Code, art. 30); data with tax effects, 4 years (Spanish General Tax Law, art. 66) |
| Security and prevention of fraud and abuse | IP address, browser, system and activity logs | Legitimate interest in protecting the service and its users (art. 6.1.f) | Up to 12 months |
| Product usage measurement, per account | What you do in the web app, the desktop app and through connected assistants: screens, notices, uploads and their processing, searches (with the search text until December 31, 2026; only its length afterwards), downloads, shared links, plan changes and errors. It is linked to your internal account identifier, your plan, your role in each project and your device type, never to your name or email. The desktop app keeps these events on your computer, in a queue of up to 7 days, until they are sent; signing out deletes it | Legitimate interest in improving the product (art. 6.1.f). You can turn it off at any time: on the web, from your account settings; in the desktop app, under Settings › General › Privacy. We do not measure our own team | 13 months; sooner if you delete your account |
| Where your sign-up came from | The campaign, ad (click identifier) or page you came from, the page you landed on and the date of your first visit. The website collects this without cookies and links it to your account when you sign up | Legitimate interest in knowing what brings us customers (art. 6.1.f) | 13 months, like product usage data |
| Our own website measurement, without cookies | Pages read, reading time, scrolling, landing page, source campaign, country and device type | Legitimate interest in knowing which content works (art. 6.1.f) | Figures are stored aggregated. If you sign up, the visit is linked to your account for the time shown in the next row |
| Welcome questionnaire when you create your account | Your answers (what you will use Polimake for, your role, your team size, your current tools and how you heard about us), linked to your account and to the visit in which you signed up | Legitimate interest in tailoring the product and knowing which content brings people who sign up (art. 6.1.f) | While you have the account and, at most, 2 years from when you answered it |
| Support and bug reports from the desktop app | What you write to us; in bug reports, the version, country, the technical data the report includes and a hashed summary of the IP (never the IP itself) | Performance of the contract and legitimate interest in fixing bugs (art. 6.1.b and f) | 2 years from when the query or report is closed |
| Product news by email to customers and users | Name and email | If you have an account: our legitimate interest in telling you about products similar to those you use (art. 21.2 of the Spanish LSSI). If you don't: your consent (art. 6.1.a) | Until you unsubscribe, which you can do from any message. We keep your email on a suppression list so we do not write to you again |
| Free resources (downloadable templates and guides) | Email, resource, page, language, country and the optional news checkbox | Your request (art. 6.1.b); for news, your consent (art. 6.1.a) | 2 years from your last download; if you accepted news, until you unsubscribe |
| Access requests from polimake.com/acceso | Work email; whether you ask for access or for the link to continue on your computer; the visit you came from (campaign and ad click identifier), the page, language, country and device type; an encrypted digest of your IP (never the IP itself), to limit abusive submissions; and whether you ticked the optional marketing checkbox. We pass it to our customer management tool and a person replies to you | Your request (art. 6.1.b); for marketing communications, your consent (art. 6.1.a), which you can withdraw at any time | 1 year from the last contact, if you do not sign up; if you accepted communications, until you unsubscribe |
| Sales enquiries (custom plans and contact requests) | Email or phone, the plan you are interested in and what you tell us | Pre-contractual steps at your request (art. 6.1.b) | 1 year from the last contact, if you do not sign up |
| Photo demo at polimake.com/hi | The photo you choose, which we send to Google (Gemini) to analyze it and show you the result | Your consent, when you choose the photo (art. 6.1.a) | We do not store the photo: not on our servers, nor linked to your visit. Google keeps it only transiently, to detect abuse |
| Analytics and ads with cookies and server-side conversions | What the cookie policy states; for conversions, your hashed email (SHA-256), IP, browser and ad click identifier | At sign-up, our legitimate interest in knowing which campaigns work (art. 6.1.f); for cookies and resource forms, your consent (art. 6.1.a). You can object or withdraw in “Privacy preferences” at the bottom of every page | What the cookie policy states |
| Professional contacts from public sources | See section 7 | Legitimate interest (art. 6.1.f and art. 19 LOPDGDD) | See section 7 |
| Complying with the law and defending our rights | The data needed in each case | Legal obligation and legitimate interest (art. 6.1.c and f) | The applicable limitation periods |
Blocking. When data is no longer needed, before deleting it we block it if the law requires us to keep it: it remains available only to judges, courts, the Public Prosecutor and the competent authorities, until liabilities lapse (art. 32 LOPDGDD). Then we delete it.
We do not process special categories of data for our own purposes.
4. Artificial intelligence
- Where we use Google's Gemini:
- in the design agent, to understand what you ask and create the designs;
- in the cloud, to analyze the images you upload and generate the tags and descriptions you later find them by. From that analysis we build a search-by-meaning index (semantic search), hosted in the EU;
- in the photo demo at polimake.com/hi, to analyze the photo you choose. That photo is not stored.
- Paid tier and no training. We use Gemini under Google's paid terms. Under them, Google does not use what we send it (instructions, files or responses) to train or improve its models. It only logs it for a limited time, to detect and prevent prohibited uses, and it may cache it transiently in any country. Google acts as a processor.
- We do not train either. We never use your files or what the AI generates for you to train artificial intelligence models.
- On your computer. The desktop app transcribes audio on your device with Whisper: the audio never leaves your computer. Its AI is your own Claude account (from Anthropic) or Codex account (from OpenAI): what you share with them is governed by your contract with those companies and does not go through our servers.
- Connected assistants. If you connect ChatGPT, Claude or another assistant to your projects, that assistant accesses what you authorize, and is governed by its own terms and privacy settings.
- No automated decisions. We do not make decisions based solely on automated processing that produce legal effects concerning you or similarly significantly affect you.
5. Whom we share data with
Providers that process data on our behalf (processors). All of them have signed a data processing agreement with us under Article 28 GDPR and may only use the data to provide their service to us.
| Provider | Service | Location | Safeguard if outside the EU |
|---|---|---|---|
| Auth0 (Okta, Inc.) | Sign-in and account management | USA (moving to the EU) | EU-U.S. Data Privacy Framework (DPF) and standard contractual clauses |
| Google (Google Ireland Ltd. and Google LLC) | Sign in with Google and Gemini AI: the design agent, image analysis in the cloud and the photo demo | EU | DPF and standard contractual clauses |
| Vercel Inc. | Website hosting and delivery | EU | DPF and standard contractual clauses |
| Cloudflare, Inc. | Application servers, databases, file and preview storage (R2), search index, our own website measurement and our customer management tool | EU | DPF and standard contractual clauses |
| DigitalOcean, LLC | Cloud server and database, including product usage data | EU | DPF and standard contractual clauses |
| Qdrant Solutions GmbH (Qdrant Cloud) | Semantic search in your library | EU | Does not leave the EU |
| PostHog, Inc. (PostHog Cloud EU) | Product usage analytics, without your name or email: only the internal account identifier, the plan and the events in section 3 | EU | Standard contractual clauses |
To charge paid plans we use Stripe (Stripe Payments Europe, Ltd., Ireland): it processes payment data on our behalf and, for its own fraud-prevention and financial-regulation obligations, as a controller. To send you service emails we use an email delivery provider, under a data processing agreement and with the same safeguards; if you want to know which one, ask us at dpo@polimake.com.
Ad networks. When you sign up, we tell the ad network that brought you, to know which campaigns work. We also share data with them if you accept marketing cookies or tick the optional checkbox on a resource form. Each one decides what it does with the data, as controller under its own terms; in some cases we are joint controllers with them for the transmission.
| Company | Purpose | Location | Safeguard if outside the EU |
|---|---|---|---|
| Google Ireland Ltd. | Google Analytics and Google Ads | EU and USA | DPF and standard contractual clauses |
| Meta Platforms Ireland Ltd. | Meta Pixel and Conversions API | EU and USA | DPF and standard contractual clauses |
| TikTok Technology Ltd. | Events API | EU and other countries | Standard contractual clauses |
| OpenAI OpCo, LLC | ChatGPT Ads conversions API | USA | DPF or standard contractual clauses |
We send ad networks your hashed email (SHA-256), your IP address, your browser and the ad click identifier. Never your content.
Other recipients:
- The social networks you decide to publish to from Studio (YouTube, Instagram, TikTok or LinkedIn) receive what you publish and your connection data. Each network is the controller of that data under its own terms.
- The people you share content with, through invitations or links, see what you share.
- The assistants you connect see what you authorize.
- The authorities, when a law requires us.
We do not sell or rent your data.
6. International transfers
Your files, your account and everything we process are stored and processed in the European Union. The only exception today is sign-in (Auth0), which is in the USA and which we are moving to the EU. When a provider processes data outside the European Economic Area, it does so under the EU-U.S. Data Privacy Framework (DPF), if the company participates, or under the standard contractual clauses approved by the European Commission (Decision 2021/914), with supplementary measures where needed. You can ask us for a copy of those safeguards at dpo@polimake.com.
7. Professional contacts from public sources
If you are a professional in the creative or communications sector, we may hold your professional contact details even if you did not give them to us.
- Where they come from: publicly available sources, such as company websites and professional directories.
- What data: first and last name, job title, company, professional email and phone, company website, sector and town.
- What for: to know the companies in the sector and, where it makes sense for your professional activity, to introduce Polimake to them. We will not send you commercial communications by email without your consent. Before any direct marketing we check advertising opt-out registers, such as the Spanish Lista Robinson.
- Legal basis: our legitimate interest (art. 6.1.f GDPR), which the law presumes for professional contact data used only to reach you at work (art. 19 LOPDGDD).
- Your right to object: write to dpo@polimake.com and we will delete your data, keeping only the minimum needed not to include you again.
- For how long: until you object or, at most, 2 years without any professional contact with you.
- Notice: we inform you of all this within one month of obtaining your data or at our first communication with you, if sooner.
8. Minors
Polimake is for people aged 18 and over and is not aimed at minors. If we find out that an account belongs to a minor, we close it and delete its data. If you know of a case, let us know at dpo@polimake.com.
9. Your rights
You can exercise these rights at any time, free of charge, by writing to dpo@polimake.com:
- access your data;
- rectify inaccurate data;
- erase it when it is no longer needed;
- object to processing based on our legitimate interest and, always, to direct marketing;
- restrict processing;
- port your data in a structured format;
- withdraw your consent, without affecting what was done before.
We reply within one month, which may be extended by two further months in complex cases (we would tell you). We will only ask you to prove your identity if we have reasonable doubts about who you are.
If you are not satisfied, you can complain to the Spanish Data Protection Agency (AEPD, C/ Jorge Juan 6, 28001 Madrid, www.aepd.es).
10. Security
We apply technical and organizational measures appropriate to the risk: encrypted communications (TLS), role-based access control with least privilege, logging of sensitive operations, regular backups, and hashed summaries instead of IP addresses where they are enough. Our team only accesses your data when needed. If we suffer a security breach, we will notify the AEPD within 72 hours and tell you if it poses a high risk to you.
11. Cookies
Today we only use necessary cookies: the website stores or reads nothing optional in your browser, which is why you see no cookie notice. If we ever add analytics or marketing cookies, we will ask you first with a notice. The details are in the cookie policy. Inside the app, product usage measurement uses no cookies and stores nothing in your browser (section 3).
12. Changes to this policy
If we change this policy, we update its date. If the change is relevant, we notify you by email or in the app before it applies.
Applicable version. This text is an English translation. If the versions differ, the Spanish version prevails.
Related documents: Terms of service · Data Processing Agreement · Cookie policy · Legal notice