From version to version, without losing the thread
Every iteration leaves a trail. The final version never gets mixed up with the drafts, and your flows trigger exactly what's needed when a piece moves to the next step.
The flow belongs to the client, not the team
Some clients approve in sequence — copy first, then design, then legal. Others run in parallel. Some have strict SLAs, others approve “whenever they can.” Set up each client's flow once and it applies to every piece — your team stops having to remember everyone's quirks.
Approvals that move the rest of the project
When a piece is approved or rejected, it triggers whatever needs to happen: send an email, schedule a publication, move the asset to production, notify the team (see how planning works). The approval is the event; everything else moves on its own.
Traceability without side channels
Who approved what, when, on which version, and with what comment — all linked to the piece, not buried in a side Slack thread or a thousand emails (see the review canvas). When a client says “this isn't how we approved it,” you have the answer in one click.
Real automations on top of the flow
Beyond sending emails: schedule publications, generate a monthly approvals report, escalate to the manager if 48h pass without a response, notify the account team. All configurable, no code required.
Every client, their own flow. Your team, a single surface.
Request access and we'll set up your approval flows together with your team.
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